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About

 

A Bay Area native running loose in Southern California, currently creating in San Diego. I’m passionate about collaboration and the collective effort to make beautiful, influential experiences that speak to people, impact culture, and (hopefully) change the world – or at least make someone’s day.

I've built departments, led tight teams, and operated solo, always adapting to what's needed. I've worked across scales and scopes of all kinds – from small pro bono projects to large multimillion-dollar integrated campaigns. From local clients to global brands, spanning just about every medium to do so.

I believe that being hard on the work and kind to the people aren't mutually exclusive. Do both.

It’s important to me to bring others up and make the hard stuff fun, and yes, embrace that failure can be a part of the creative process.

That, and having lived experience is critical to making work that resonates. So, yeah, commit and go hard to make amazing things, but also go touch grass.

Outside of all things agency, I’m a proud partner of an LGBTQ+-owned small-batch bitters company (The Bitter Queens), and recharge with Mother Nature and/or with my dog 🐕. I’m a packaging nerd, novice plant dad, and serious elephant lover 🐘. In a previous life, I spent almost a decade in Hospitality, and might even have Account Management experience, but 🤫 ssshhhh, that's supposed to be a secret, right?

 

WHERE I’VE WORKED

Edelman // Sr. Designer —> SVP, Group Creative Director
MRM: San Francisco // Art Director
twofifteenmccann // Jr. Art Director & Designer
McCann SF // Sr. Account Executive
Kimpton Hotels & Restaurants: Hotel Palomar // Front Office & Special Projects Manager 
Andrew Freeman & Co. Hospitality Marketing // Marketing & Design Intern 

CLIENTS I’VE WORKED WITH

 

RECOGNITION

PR News Digital Awards, Best Partnership // TUMS, Prop Bites 2025
Clio Sports Awards, Creative Effectiveness, Silver
// TUMS, Prop Bites 2024
Digiday Awards, Best Partnership
// TUMS, Prop Bites 2024
PR Daily, Shortlisted for Best Integrated Marketing
// TUMS, Prop Bites 2024
Anthem Awards, DE&I, Gold & Silver
// SI Swimsuit, Pay With Change
ANA B2 Award, Brand Purpose, Gold // SI Swimsuit, Pay With Change
ANA B2 Award, Product Launch/Relaunch, Gold // SI Swimsuit, Pay With Change
PR Week, Social Responsibility, Highly Commended // SI Swimsuit, Pay With Change
The One Show, Brand Transformation/Repositioning, Merit // SI Swimsuit, Pay With Change
PR Week, Best Use of Creativity, Honorable Mention
// SI Swimsuit, Pay With Change
Gold Anvil, Cause-Related
// Petco: Stop The Shock, 2021
Silver Anvil, Integrated Communications
// Petco: Turning Our Back, 2019
Shorty Award, Audience Honor // Power: Choose Your Own Adventure, 2017
Addy Award, Gold // Beyond Kombat, 2016
Game Marketing Awards, Gold // Beyond Kombat, 2016
CES Best In Class: Instagram // Microsoft #DoMore, 2015
‘Best Of’ Award on NewCreatives.com, 2009

EDUCATION

The Art Institute of California – San Francisco
Bachelor of Science: Advertising – Graduated with Honors
- President – AdLab
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Editor-In-Chief – BEAT Magazine
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"Tastefully Creative" campaign chosen to introduce AICASF’s culinary program

FREELANCE & COMMUNITY WORK

Helix Strength Studios, Fuel Coffee, Pharos Athletic Club, Verro Training & Physical Therapy, BridgeLayer Analytics, Stonecrest Living, The Bitter Queens, JAIM, Nela Athletics, OutLift LA, Vitality Center, SF Medical Respite & Sobering Center, Northern California Concierge Association (NCCA), The EDGE Bar, Urgent Med Calls, SF Spikes Soccer Club